Case Study: Annmarie Gianni Skin Care achieves 140% higher spend by loyal customers with LoyaltyLion

A LoyaltyLion Case Study

Preview of the Annmarie Gianni Skin Care Case Study

Annmarie Skin Care 140% higher spend by loyal customers vs. nonmembers

Annmarie Skin Care, an organic and natural beauty brand, was dissatisfied with the performance of its loyalty program and sought a new provider to run a more effective, rewarding program for its customers.

They migrated to LoyaltyLion and relaunched the "Honest. Wild. Beautiful. Tribe" with 1 point per dollar, birthday and double‑points events, plus points for reviews and referrals; a review integration granted 200 points per review and generated 1,000+ reviews in three months, and a Recharge-powered Insider subscription tier added exclusive perks. The revamped program drove members to spend 140% more than non‑members and saw 40% of points redeemed within the first three months.


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