Case Study: Whelen achieves faster product search and stronger brand positioning with Lounge Lizard

Whelen adds 100+ new Google-ranked pages with Lounge Lizard

The customer, Whelen Engineering, is a global leader in manufacturing emergency warning systems. They faced the challenge of needing a new website to better organize and display their vast product catalog while reinforcing their market-leading position. They turned to the vendor, Lounge Lizard, for services including web design, WordPress development, and e-commerce solutions.

Lounge Lizard designed a responsive website with a color-coded browsing system to help users find products easily. The solution included strong SEO strategies and new brand messaging. The results were significant, including an enhanced product search and over 100 new pages ranked on Google, which solidified Whelen's brand positioning. Lounge Lizard's work successfully empowered the customer to maximize content engagement and distributor connections.

Whelen