Case Study: OSG Analytics boosts traffic and brand clarity with Lounge Lizard’s website redesign

OSG Analytics boosts organic traffic 26% with Lounge Lizard

OSG Analytics, a behavioral analytics company, faced the challenge of an outdated website and brand that failed to effectively generate leads or communicate their complex services in an easily understood way. They engaged the vendor Lounge Lizard for a comprehensive website redesign and rebranding project on an aggressive timeline to create a modern, user-friendly, and SEO-optimized site.

Lounge Lizard implemented a solution that included a new logo, an improved sitemap and navigation, SEO-optimized copy, and a responsive design that showcased the company's personal approach. The results were significant, with OSG Analytics achieving a 26% growth in organic traffic, a 90% increase in mobile traffic, and a 32% increase in sessions shortly after the new site launched in December 2021.

OSG Analytics