Case Study: J3 Foundation boosts traffic and engagement with Lounge Lizard’s website redesign

J3 Foundation boosts organic traffic 438% with Lounge Lizard

The J3 Foundation, a Los Angeles-based non-profit providing after-school reading programs, needed a website redesign to better reflect its mission and serve its diverse stakeholders. Its existing site was built on a restrictive template that was difficult to update or expand. The foundation engaged Lounge Lizard's web design and development team for a new, functional WordPress site that retained its existing brand identity.

Lounge Lizard created a custom, visually engaging website with a focus on user experience, integrating the non-profit's logo elements and brand colors throughout. The solution included customized calls-to-action, integration with Kindful CRM and book donation platforms, and optimizations for page speed, SEO, and security. The new site delivered significant results, including a 438% growth in organic traffic and a Google Page Speed performance score of 96.

J3 Foundation