Case Study: Genled Brands boosts traffic and visibility with Lounge Lizard's custom WordPress website redesign

Genled Brands boosts organic traffic 27% with Lounge Lizard

Genled Brands, a worldwide leader in LED lighting solutions, needed a new website to reflect their commitment to technological progression and sustainability. Their challenge was to create a unified site that encompassed their two distinct divisions, Acolyte and Agilight, while providing advanced search functionality for their thousands of products. They partnered with vendor Lounge Lizard for a custom WordPress development, responsive web design, and e-commerce solution.

Lounge Lizard designed and developed a new WordPress website focused on user experience, featuring multi-level search and an interactive agent finder. The solution successfully positioned Genled Brands as an overarching company while highlighting its individual divisions. The results were significant, including 2,332 organic keywords ranking, a 27% increase in organic traffic within three months, and a 101% month-to-month increase in unique visitors. Lounge Lizard's work received overwhelmingly positive feedback from the client's top customers.

Genled Brands