Case Study: La Menagerie halves CPA with Loud Digital

La Menagerie halves CPA with Loud Digital

La Menagerie, a fast-growing e-commerce brand, faced misleading performance metrics due to double-counted conversions in Google Analytics and a poorly optimized Google Ads structure. They engaged Loud Digital to implement proper conversion tracking and restructure their international Google Ads and Facebook Ads campaigns.

Loud Digital rebuilt the Google Ads account from the ground up, utilizing automation like Responsive Search Ads. They also implemented a Facebook Dynamic Product Catalog, audience targeting, and A/B testing. As a result, Loud Digital halved the customer's cost per acquisition and received high praise from the founder for their comprehensive and effective work.

La Menagerie