Case Study: Virgin Holidays achieves faster bookings and improved address accuracy with Loqate

Virgin Holidays improve the booking process with Loqate

Virgin Holidays, a long-haul tour operator serving around 300,000 customers a year, needed to ensure customer address details were accurate at the point of entry to speed bookings and capture clean data for marketing and fulfilment. To solve this they chose Loqate’s web-based Address Verification address lookup service for rapid data capture, easy integration and strong technical support.

Loqate implemented an auto-complete address lookup that reduced entry friction and improved the end-to-end booking experience. As a result, Virgin Holidays saw quicker online bookings, a higher enquiry-to-sales conversion ratio, fewer failed deliveries, faster payment processing and cleaner CRM data for marketing — benefits Loqate delivered with simple implementation and ongoing support.

Virgin Holidays

Steve Evans

Website Operations Manager