Case Study: GirlGotLashes drives 9% of sales with Loox Referrals

GirlGotLashes drives 9% of sales with Loox referrals

GirlGotLashes, an at-home lash kit company, faced the challenge of growing their e-commerce business with zero marketing budget. They needed a way to generate social proof and drive word-of-mouth growth. To address this, they implemented the Loox app for reviews and referrals on their Shopify store from the very beginning.

The solution was the Loox Referrals program, which they customized with a two-sided €5 discount incentive. This program was set up to run automatically post-purchase. Using Loox, GirlGotLashes achieved remarkable results, generating over 27,000 referral orders. This strategy now drives 9% of their total revenue on auto-pilot.

GirlGotLashes