Case Study: 18Birdies achieves 15% uplift in Day 2 retention with Loops

18Birdies boosts Day 2 retention by 15% with Loops

18Birdies, a leading golfing social platform, sought to improve its key performance indicators but lacked unbiased insights to identify the most impactful features within its product. They partnered with the analytics platform Loops and utilized its "Goal Driver" analysis to uncover hidden growth opportunities.

Using causal inference models, Loops identified a specific, underutilized feature that was driving significant lifts in crucial KPIs like Day 2 retention. Based on this finding from Loops, 18Birdies increased the feature's exposure during user onboarding. This change resulted in a 15% uplift in their most important KPI, Day 2 retention, demonstrating the measurable impact of the solution provided by Loops.

18Birdies