Case Study: Pride Purple reduces claims processing time with Loop Health

A Loop Health Case Study

Preview of the Pride Purple Case Study

How Loop Reduced Claims Processing Time For Pride Purple

Pride Purple, a Pune-based real estate developer with 500+ employees across India, was struggling with slow claims processing, delayed responses, and poor communication from its previous broker. These inefficiencies frustrated employees and hurt overall satisfaction, especially for a young workforce that needed quick support.

Loop Health stepped in with a streamlined claims process, 24x7 claims support, dedicated relationship managers, better communication, and the Loop app for policy information, telemedicine, and customer support. As a result, Pride Purple saw faster resolutions, improved employee satisfaction, and strong digital adoption, with 306 employees installing the app and 323+ interactions recorded; the app also received a 3.7/4 rating, and Ganesh Lagad rated Loop 8.5/10.


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Pride Purple

Ganesh Lagad

Senior HR Executive


Loop Health

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