Case Study: Tide Cleaners accelerates time-to-market with Loom

Tide Cleaners cuts design meetings by 80% with Loom

Tide Cleaners, a laundry industry leader with over 500 employees, faced significant challenges in its design process. The team was drowning in inefficient in-person meetings to share ideas and gather feedback, which slowed down development and delayed time-to-market for new digital products. They needed a solution from Loom to facilitate collaboration among geographically dispersed team members and eliminate the constant headache of scheduling.

By implementing Loom's video messaging platform, the design team replaced 80% of their in-person meetings with recorded video presentations. This allowed contributors to provide precise, time-coded feedback at their convenience. The solution from Loom saved an estimated 90 days of collective resource, drastically accelerated time-to-market, and gave designers hours back each week to focus on higher-value work.

Tide Cleaners