Case Study: Raisin achieves a company-wide data-driven culture with Looker

How Looker helped a German startup become the leading pan-European marketplace for deposit and investment products

Raisin, a German fintech founded in 2013 that operates pan‑European deposit marketplaces under WeltSparen and Raisin, grew quickly—by end of 2019 it served over 225,000 customers and brokered roughly €18B. That rapid scale (from about 30 employees when starting with Looker to over 200 today) exposed fragile BI: critical data was scattered in spreadsheets, access was limited, and the small BI team risked becoming a bottleneck as leadership pushed for a data‑driven culture.

Raisin implemented Looker as a web‑based, self‑service analytics platform, using LookML to centralize and maintain trusted KPIs, running a “Data Dojo” training program and a daily “Daily Pulse” report. The result: widespread adoption (over half of employees use Looker daily), faster ad‑hoc insights, reduced load on the BI team, consistent single‑source metrics for decision‑making, and the ability to share reliable reports with partners and investors.

Raisin

Adolfo Grau

Head of Business Intelligence