Case Study: Newby Realty achieves 25% growth in manufactured-home sales with Lone Wolf Technologies' Propertybase

Newby Realty - Customer Case Study

Newby Realty, the sales arm of Newby Management in North Ellenton, FL, needed a single CRM to hit 100% occupancy across its manufactured‑home communities. Before partnering with Lone Wolf Technologies (via its Propertybase CRM), Newby relied on non‑integrated databases and Excel, lacked systematic client communication tracking, and had limited transparency for pipeline and revenue forecasting.

Lone Wolf Technologies implemented Propertybase in a phased onboarding under one month, customizing the platform to Newby’s technical requirements and workflows. The solution streamlined opportunity management, re‑engaged old contacts, and improved reporting to Newby Management — driving a 25% increase in manufactured‑home sales and expanding users from 5 to more than 15 in under two years. Lone Wolf Technologies continues to support Newby’s growth and operational visibility.

Newby Realty

Kendra Clark

Sales Lead Manager