Case Study: Purlos builds a professional, approachable brand identity with London Web Design Agency

Purlos - Customer Case Study

London Web Design Agency (LWDA) worked with Purlos, a college and university student relationship management chatbot platform for LinkedIn and Facebook. Purlos needed a new brand identity and pitch deck for a product designed to help students quickly find study information while reducing the workload on academic staff.

London Web Design Agency created a clean, minimal logo and supporting brand materials for Purlos, using a mortarboard-inspired icon that also suggested a book and ribbon bookmark. The result was a flexible, professional yet approachable brand identity suitable for small-screen use and mobile-first delivery, with two colour treatments to support wider brand applications.

Purlos