Case Study: Birch Aquarium boosts summer attendance with Loma Media

Birch Aquarium boosts summer attendance by 10% with Loma Media

Birch Aquarium at Scripps, the public exploration center for the Scripps Institute of Oceanography, faced the challenge of standing out in a crowded southern California entertainment market. Loma Media was engaged to help boost its profile and attendance.

Loma Media developed a campaign that used simple design elements and vibrant original photography to showcase the aquarium's star species. This solution provided instant recognition and resulted in an award-winning campaign. The effort successfully boosted summer attendance by more than 10% for the aquarium.

Birch Aquarium