Case Study: Purdy's Chocolatier optimizes customer experience with Lokion

Purdy's Chocolatier modernizes B2C commerce with Lokion in time for peak seasons

Purdy's Chocolatier, a premium Canadian brand, needed to modernize its IT infrastructure to create a unified cross-channel customer experience. Its existing separate processes for individuals, group buyers, and fundraisers were blocking this integration. To address this challenge, Purdy's engaged Lokion for its UX strategy guidance.

Lokion conducted stakeholder interviews, facilitated strategic sessions, and provided a platform recommendation. This led to the successful deployment of a new B2C website on a modern commerce platform. The results for Purdy's included a better customer experience and the ability for development to stay focused even during peak business seasons. Lokion's clear guidance helped form the foundation for continued improvements in business efficiency.

Purdy's Chocolatier