Case Study: Popsa delivers multilingual marketing content 75% faster with Lokalise

Popsa delivers translations 75% faster with Lokalise

Popsa, a UK-based app company that creates personalized photobooks, faced a challenge with inefficient and fragmented localization processes. Their marketing team relied on a manual system of spreadsheets for translations, which was error-prone and prevented them from leveraging existing translations from other departments. This led to higher costs, slower turnaround times, and quality issues.

The marketing team implemented Lokalise, connecting it to their Storyblok and Figma tools via plug-and-play integrations. This provided a single source of truth for all translations and allowed them to automate workflows and collaborate directly with their language service provider. Using Lokalise resulted in a 75% faster turnaround time for translations and a 20% reduction in costs, all while significantly improving translation quality and consistency across their global marketing content.

Popsa