Case Study: PT. Tanikaya Multi Sarana improves product demonstrations and sales support with Logitech Room Solutions

Tanikaya Improves Support for the Domestic Agricultural Industry using Logitech Room Solutions

PT. Tanikaya Multi Sarana, a manufacturer and distributor of modern agricultural machinery, faced a challenge when the pandemic prevented in-person meetings. Their clients, spread across Indonesia, traditionally required face-to-face demonstrations of large machinery, which involved considerable travel time and expense. To innovate, they turned to vendor Logitech for a video collaboration solution.

Logitech implemented its Room Solutions for Zoom, specifically the Rally Bar and Tap touch-controller. This provided cinema-quality video for clear virtual product demos and easy meeting join functionality. The solution empowered Tanikaya to conduct sales meetings remotely, making it much easier to close deals. The company also saw wide-ranging improvements in overall productivity and communication as a result of partnering with Logitech.

PT. Tanikaya Multi Sarana

Windy Fitriani

Sales & Marketing