Case Study: Brightstar achieves end-to-end supply chain visibility and double-digit in-stock improvements with Logility

Brightstar Revolutionizes End-to-End Supply Chain Performance

Brightstar, the world’s leading mobile services company managing devices and accessories across 70 countries, needed to tame a highly complex global supply chain that must rapidly respond to shifting demand, frequent new product introductions, and the varied requirements of carrier, retail and enterprise customers.

Logility implemented end-to-end supply chain planning capabilities to improve forecast accuracy, boost collaboration with customers and suppliers, optimize inventory, and accelerate retail availability and replenishment. The result was improved visibility from manufacture to sale, double-digit in-stock performance gains, increased forecast accuracy and inventory productivity, greater flexibility to respond to market dynamics, the ability for analysts to handle many more SKUs, and reductions in markdowns, out-of-stocks and obsolete inventory.

Brightstar