Case Study: Shoes For Crews achieves 300% increase in monthly retail channel onboarding with Logicbroker

To optimize and scale B2B eCommerce while delivering exceptional customer experience, Shoes For Crews turned to Logicbroker

Shoes For Crews, a long‑standing maker of slip‑resistant footwear serving over 3.5 million workers annually, faced a surge of retailer interest after a successful marketing campaign and lacked the internal bandwidth to support existing channels and onboard new ones. To meet Home Depot’s EDI requirements and scale B2B eCommerce, Shoes For Crews turned to Logicbroker to outsource EDI and support a drop‑ship model that could handle higher throughput.

Logicbroker delivered a SaaS EDI solution with pre‑certified integrations, completing the Home Depot integration in about 8 weeks and providing generic inbound/outbound file formats plus a SuiteApp/API for Oracle NetSuite to streamline ERP and fulfillment. As a result, Logicbroker enabled a 300% increase in monthly retail channel onboarding, accelerated time‑to‑value, and supported migration of all retailer connections to the Logicbroker platform.

Shoes For Crews

Dan Alba

Vice President of IT