Case Study: MRCOOL achieves unmatched order and inventory visibility with Logicbroker

MRCOOL boosts order CAGR 256% with Logicbroker

MRCOOL, a company that is both a supplier and retailer in the HVAC industry, faced challenges managing inventory and order visibility across its unique B2B and direct-to-consumer dropship operations. They needed a unified solution to prevent overselling and provide real-time information to their reseller network. To address this, they partnered with Logicbroker and implemented its multi-vendor commerce platform.

The solution from Logicbroker provided MRCOOL with a consolidated system for unmatched order and inventory visibility. This integration allowed MRCOOL to accurately share data with resellers and efficiently scale its D2C business. The partnership yielded significant growth, including a 256% order CAGR and a 188% GMV CAGR, while positioning the company to pursue ambitious expansion goals like 24-hour delivery.

MRCOOL