Case Study: See Kai Run achieves +83% sales with Logical Position

See Kai Run boosts sales 83% with Logical Position

Logical Position was engaged by children's footwear company See Kai Run to address their digital marketing challenges. The company, which produces shoes for toddler foot development, was previously running only basic search ads in-house without proper attribution. They needed a focused strategy for new customer acquisition to grow their direct-to-consumer business and move away from an unsustainable strategy geared primarily towards inventory clearance.

Logical Position implemented a comprehensive multi-product digital marketing solution, including Paid Search and Paid Social. They conducted a full account audit, stabilized attribution, and shifted the campaign focus from clearance to core product lines. The vendor also leveraged their partner ecosystem for seamless integrations. This strategy delivered outstanding results, including an 83% increase in sales and a 12x return on ad spend, significantly growing See Kai Run's direct-to-consumer channel.

See Kai Run