Case Study: the Iberian subsidiary of an American automobile manufacturer improves customer loyalty with Logi-Serve

Iberian Subsidiary of an American Automobile Manufacturer boosts service ratings 81% with Logi-Serve

Logi-Serve worked with the Iberian subsidiary of an American automobile manufacturer to address a challenge in improving customer loyalty. The client sought to better identify and develop candidates for their Service Advisor role as part of a broader effort to increase revenue and improve customer experiences.

The solution involved implementing Logi-Serve's Service and Sales Assessment, which created a customized benchmark based on top performers. The results showed that Service Advisors who scored high on the Logi-Serve assessment had significantly higher odds of receiving high customer ratings. Specifically, high scorers had 70% higher odds for high ratings on overall service and 81% higher odds on an NPS-like measure.