Case Study: The Dogwood Inn Guest House achieves 30 weekend bookings and grows direct bookings with Lodgify

Rental Owner Partners with Local Chamber of Commerce to Drive Direct Bookings

The Dogwood Inn Guest House owner Jennifer Allen converted a historic Hermann, MO property into a two-bedroom guesthouse but was new to short‑term rental marketing and unsure where to list. She chose Lodgify to build an affordable, professional website and to manage distribution channels as she launched the business.

Using Lodgify’s website builder, Airbnb channel manager and Lodgify Payments for direct bookings and automated calendar sync, Jennifer reduced manual tasks and increased exposure. The result: The Dogwood Inn Guest House booked 30 weekends in the first six months, direct bookings via her site (supported by the local Chamber) grew to match Airbnb, and the rental income helped cover mortgage payments.

The Dogwood Inn Guest House

Jennifer Allen

Owner