Case Study: Villa Topaz achieves 63% direct bookings with Lodgify

Lodgify's Website Builder Helps Owners Attract Luxury Clientele

Villa Topaz, a luxury vacation rental business in Roatan, Honduras, needed a way to reduce dependence on OTAs, avoid fraudulent bookings, and build a stronger direct-booking channel. The founders, Chantalle and Paul, turned to Lodgify and its website builder while their villas were still under construction, aiming to centralize bookings, rates, and calendars while creating a website that matched their high-end brand.

With Lodgify, Villa Topaz launched a polished, SEO-optimized website that showcased the villas and encouraged guests who found them on OTAs or through word of mouth to book directly. The results were strong: 63% of Villa Topaz’s total sales came through their Lodgify website, helping them cut external fees, increase repeat bookings, and grow revenue even through COVID-19 disruptions.

Villa Topaz

Chantalle