Case Study: Indiana State Museum boosts daily attendance with Lodge Design's "Find What's Next" campaign

Indiana State Museum boosts daily attendance in year one with Lodge Design

The Indiana State Museum, a cultural institution, sought to increase its daily attendance. It partnered with the vendor Lodge Design, which provided an advertising campaign service to address this challenge.

Lodge Design implemented a multi-faceted campaign titled "Find What's Next," which used a mix of digital, traditional, and environmental media to visually connect Indiana's past with present-day stories. This solution resulted in a healthy increase in daily attendance for the museum within the first year.

Indiana State Museum