Case Study: Kettle Range Meats achieves digital revenue growth with LocalExpress

Kettle Range Meats doubles revenue with LocalExpress

Kettle Range Meats, a specialty butcher known for sustainably sourced meats and expert service, faced the challenge of translating its high-quality, artisan counter experience into a digital format. Their initial attempt at e-commerce failed to engage customers who wanted the same level of transparency and custom cuts online. They partnered with LocalExpress to find a grocery tech solution that could handle the nuances of butchery.

LocalExpress provided an e-commerce platform specifically designed for specialty food retail, featuring real-time random weight pricing and an intuitive mobile experience. This solution allowed Kettle Range Meats to implement successful digital campaigns like subscription boxes and weekend specials. As a result, they achieved double-digit revenue increases and a significant shift from sporadic weekly orders to consistent daily online activity, strengthening their customer relationships.

Kettle Range Meats