Case Study: Harper’s Plumbing grows leads and organic visibility with Local Propeller

Harper’s Plumbing grows website sessions 400% with Local Propeller

Harper’s Plumbing, a family-run plumbing company in Calgary, partnered with Local Propeller to address its digital marketing challenges. The company had a strong brand reputation but its website failed to capture its warm, personal service. Incomplete tracking made it difficult to understand lead sources, and the site lacked visibility for core services and key growth areas, hindering its online growth potential.

Local Propeller implemented a comprehensive solution including a website redesign to better reflect the brand, a strengthened SEO and GEO strategy, and improved paid search campaigns. They also delivered a complete overhaul of tracking and reporting systems. The results were significant: website sessions grew by over 400%, leads increased by more than 300%, and organic clicks grew by over 425%. Local Propeller helped Harper’s Plumbing achieve top rankings for crucial service searches and provided a clearer, more measurable foundation for continued business growth.

Harper’s Plumbing