Local Digital
46 Case Studies
A Local Digital Case Study
Matharoo, a provider of weekly maths problem worksheets in Australia, faced the challenge of generating leads through Facebook ads, having previously been unable to generate any interest. They engaged Local Digital to run a Facebook advertising campaign to promote their worksheets and capture leads from Australian parents.
Local Digital implemented a targeted Facebook campaign that directed users to a dedicated landing page offering a free worksheet in exchange for contact details. They utilized email follow-ups for upselling and continuously tested audiences to find the most cost-effective leads. The campaign was highly successful, converting nearly one in three visitors into leads and providing Matharoo with a strong return on investment.