Case Study: iLogic4G+ increases enquiry rates by 165% with Local Digital

iLogic4G+ increases enquiries by 165% with Local Digital

The customer, iLogic4G+, a new business providing internet solutions to regional Victoria, faced the challenge of entering a new market with a unique offering. Their goal was to identify key market drivers and optimize their landing page for the best possible conversion rate before expanding campaigns. The vendor, Local Digital, was engaged to help achieve this and ensure a low cost per lead.

Local Digital implemented a solution involving A/B tests on the landing page copy to determine which messaging resonated most with the target audience. This process quickly identified the most effective content for driving enquiries. As a result, iLogic4G+ saw its enquiry rate increase by 165%, allowing for ad campaigns to be scaled with higher budgets. Local Digital also helped the business remove a high number of dead and spam leads through the optimized landing page.

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