Case Study: City of West Hollywood achieves 500% more reach during COVID-19 with Livestorm

West Hollywood Reached 500% More People During a Crucial Time

The City of West Hollywood faced urgent communication challenges when COVID-19 forced City Hall to close and in-person meetings to stop. Management Specialist Paolo Kaspradit adopted Livestorm’s video engagement platform to host live Q&A webinars so the city could quickly and accessibly update residents, businesses, and stakeholders on changing protocols.

Using Livestorm, West Hollywood ran 29 webinars over 12 months (scaling to two per week), boosting live attendance from 20–50 people to about 300 — a roughly 500% increase — and roughly doubling audience participation. Livestorm’s speaking controls, polling, and HD recordings gave moderators better control and insight, produced TV-ready replays posted to YouTube, drew local press coverage, and generated strong public appreciation.

City of West Hollywood

Paolo Kaspradit

Management Specialist