Case Study: Teamleader Scales Lead Generation with Livestorm

Teamleader Accelerates Its Lead Generation in 6 Regions

Teamleader, a SaaS company based in Ghent, Belgium, needed a better webinar platform to support both customer success and marketing. Before switching to **Livestorm**, the team was using multiple tools that lacked the features, support, and multilingual flexibility they needed for webinars and lead generation.

With **Livestorm**, Teamleader was able to run browser-based webinars, create landing pages and emails in multiple languages, and integrate webinar activity with HubSpot. The company turned webinars into a scalable lead-generation engine, running marketing webinars every two weeks across countries, generating registrants and qualified leads, and using recordings for on-demand demand generation while reducing workload.

Teamleader

Maxim Beaten

Marketing Automation Expert