Case Study: Basler AG achieves 79% of annual training target in one quarter with Livestorm

Basler Used Livestorm to Reach 80% Of Annual Target in One Quarter

Basler AG, a global manufacturer in the power industry, needed to deliver in‑depth product and application training to a diverse, worldwide audience and hit a KPI of 1,000 unique participants for the year. Their existing solution, Microsoft Teams, fell short due to attendee limits, no registration flow or reliable recording, and cloud restrictions tied to their security policies — so Basler AG selected Livestorm’s browser‑based webinar and video engagement platform to meet those needs.

Livestorm provided a no‑download, multi‑browser webinar platform with scalable capacity, customizable registration, automated emails and robust analytics. Using Livestorm, Basler AG established a cadence of about two trainings per month, saved 6–8 hours per event, achieved ~40% live attendance and 10–20% replay views, and reached 788 unique participants in Q1 — roughly 79% of their annual 1,000 target — positioning them to scale to 2,000 next year.

Basler AG

TJ Landrum

Vice President of Marketing