LivePlan
30 Case Studies
A LivePlan Case Study
Trots Dogs, a dog walking, boarding, and training business in Long Beach, California, was growing beyond its home-based setup and needed a professional business plan to support expansion, secure funding, and better manage finances. Founder Joanna Stanford also wanted a clearer way to organize metrics and present the company’s potential to lenders and investors.
Using LivePlan, Joanna built a detailed, lender-ready business plan through step-by-step guidance and web-based collaboration that let her update information in real time. LivePlan also made it easier for Trots Dogs to track service-level revenue, adjust offerings, and quickly revise the plan when the business shifted from leasing to buying space, helping her stay agile while preparing for growth.
Joanna Stanford
Trots Dogs