Case Study: Newburn Bakehouse boosts Facebook engagement and awareness with Livelink New Media

Newburn Bakehouse drives 1,117 Facebook entries with Livelink New Media

The customer Newburn Bakehouse, a Warburtons brand, wanted to increase engagement with its Facebook audience and raise awareness for its new gluten and wheat free product development. They engaged the vendor Livelink New Media to develop a social strategy and build a Facebook app.

Livelink New Media implemented a solution that included building a Facebook app to generate votes for new product development. The campaign was highly successful, resulting in 1,117 entries and engagement from seven percent of the total audience. This overwhelming response directly led to a nationwide roll-out for the client's limited edition square wrap.

Newburn Bakehouse