Case Study: Wildgrain boosts customer acquisition with LiveIntent

Wildgrain boosts reach 13% MoM with LiveIntent

Wildgrain, a company that delivers artisanal breads and pastas, wanted to expand its customer base and acquire new subscribers at a lower cost than its existing marketing channels. To achieve this, they partnered with LiveIntent for an email advertising acquisition campaign.

LiveIntent implemented a strategy using creative testing and targeted audience suppression to reach new customers. This approach resulted in a 13% month-over-month increase in reach and a 14% lower customer acquisition cost compared to Wildgrain's other channels. LiveIntent successfully helped the brand scale its prospecting efforts efficiently.

Wildgrain

Rose Hopkins

Growth Marketing Lead