Case Study: PS4 achieves increased engagement and time on-site with Livefyre

PlayStation uses UGC to crush launch-day competition and outsell competitors

Adobe Experience Manager Livefyre helps brands turn their audiences into a continuous source of authentic content. Faced with the challenge of keeping sites fresh and engaging—driving time on site, loyalty and business impact—companies need scalable ways to surface and share real experiences from real people that they can’t create alone.

Livefyre discovers, tags and organizes user-generated content from across the web, integrates with AEM Assets, handles rights and moderation, and publishes in real time without coding. The result: stronger social site experiences with measurable gains (about +20% time on site and +28% engagement), high trust in earned media, positive customer outcomes, and industry recognition as a leader in social depth platforms.

PS4