Case Study: TrustedHousesitters builds trust and boosts conversions with LiveClicker

Building confidence with honest approach

TrustedHousesitters, a pet care membership platform that connects owners with sitters, needed to help prospective members feel safe and understand the service better before converting. The team faced a key challenge: overcoming hesitation around having a “stranger” in the home, which had been holding back sign-ups.

LiveClicker helped TrustedHousesitters address this by embedding an authentic customer video directly into email, showing real owners and sitters discussing how they build trust before a sit begins. The campaign generated over 700 responses, more than doubled open duration, and delivered a significant lift in conversion rate, while also creating evergreen video content for future campaigns.

TrustedHousesitters