Case Study: Travelplanet.pl Doubles Sales Call Efficiency with LiveCall

How Travelplanet.pl doubled their sales calls efficiency by shortening lead response time and delighted customers

Travelplanet.pl, a leading Polish online travel agency, wanted a better way to engage website leads and reduce the long response times caused by its outbound call process. They were already generating phone inquiries through multiple channels, but many leads went cold before agents could reach them, hurting conversion.

LiveCall implemented an automated click-to-call callback widget on Travelplanet.pl’s website, integrating quickly with the existing call center setup. With LiveCall, Travelplanet.pl doubled sales call efficiency, achieved a 102% increase in conversion rate to sales, and saw a 20% higher average order value, while also creating new leads without cannibalizing other channels.

Travelplanet.pl

Radosław Damasiewicz

E-commerce & Marketing Director