Live Wire
16 Case Studies
A Live Wire Case Study
Silvus Technologies, a company in the tactical radio communications field, turned to vendor Live Wire to expand its brand and establish itself as the leader in the competitive MANET radio market. Their challenge was to increase recognition and raise visibility for their products and executive leadership.
Live Wire implemented a strategic integrated marketing and communications campaign. The solution included media relations, social media engagement, and securing thought leadership opportunities. This effort resulted in 35 earned media placements, including features in Forbes, and significantly increased Silvus' social media following, such as a 157% growth on Instagram. Live Wire successfully positioned Silvus as an industry leader.