Case Study: Grind scales DTC sales 50x with Littledata

Grind scales DTC sales 50x in 3 months with Littledata

Grind, a well-known London coffee brand, needed to pivot quickly to ecommerce during the COVID-19 lockdown. Their challenge was a lack of accurate customer lifetime value measurement and insights into online customer behavior to improve checkout and retargeting. They turned to Littledata for a solution using its Recharge integration.

Littledata's solution provided accurate tracking of subscription revenue and integrated Recharge data with Google Analytics for marketing insights. This allowed Grind to focus on subscription revenue and return on ad spend. As a result, Grind scaled its direct-to-consumer subscription sales by 50 times in three months, growing monthly ecommerce revenue from £10k to £500k.

Grind