Little Green Light
9 Case Studies
A Little Green Light Case Study
Cornell Hillel used Little Green Light (LGL) integrated with Wufoo to manage its annual phonathon. The organization struggled with the time and errors involved in organizing calling efforts and manually entering call results into its database.
By using LGL’s appeal segmentation to create targeted call lists and a synced Wufoo form for volunteers to enter results, call data flowed automatically into appeals and constituent records, eliminating double entry. The process sped up and error‑proofed data capture across multiple locations, made gift entry and follow‑up easier, and enabled tagging of wrong numbers, declines, and information requests for a more effective phonathon strategy.
Rachel Ossman
Senior Development Associate