Case Study: DEG, Linked by Isobar achieves 50% faster email QA and 99.5% email accuracy with Litmus

How Litmus helps DEG, Linked by Isobar create better email, faster, with Salesforce Marketing Cloud

DEG, Linked by Isobar is a full‑service digital agency with 20+ years of experience that runs large‑scale email programs for dozens of clients. Faced with the need to build flawless, engaging emails at scale—having sent 3 billion+ emails in a three‑month period—the team struggled with time‑consuming testing workflows and the risk of errors when switching between tools.

By using Litmus integrated with Salesforce Marketing Cloud, DEG tests every email with Email Previews, Email Analytics, in‑platform checklists, subaccounts, and ESP syncing to streamline workflows and prioritize the most important clients and devices (90+ previews). The result: over 50% faster QA/testing and a 99.5% email accuracy rate, enabling DEG to maintain quality at scale and focus more on strategic campaign work.

DEG

Evan Davis

Manager Of Campaign Specialists