Litmus
58 Case Studies
A Litmus Case Study
Altos is a bespoke digital marketing agency that centers email in its client strategies. They needed a scalable way to test every email, streamline client reviews and approvals, and get deeper engagement insights—manual testing was slow and approvals missed deadlines, limiting their ability to be strategic partners.
By adopting Litmus Enterprise (Builder, Proof, Email Previews, Spam Testing, and Email Analytics) Altos kept their workflow intact while centralizing development, review, testing, and analytics. The change caught critical spam issues, informed cross-channel tactics, and produced measurable gains: 25% higher email accuracy, 20% better deliverability, 10% faster campaign production, and client wins such as a 24% lift in website traffic from Facebook.
Joe Savitch
Marketing Manager