Case Study: Peter Thomas Roth Clinical Skincare achieves a 47% increase in triggered revenue with Listrak

Peter Thomas Roth Clinical Skincare increases triggered revenue 47% with Listrak

Peter Thomas Roth Clinical Skincare, a prestige skincare brand, sought a marketing partner to help them connect with customers on a more personal level based on individual needs and preferences. They partnered with the vendor Listrak to leverage their expertise and robust Shopify integration.

Listrak implemented a solution for Peter Thomas Roth that included a Shopify strategy workshop to better activate their data and optimize personalized email campaigns. This strategy led to a 47% increase in triggered revenue, with 49% of that revenue coming from cart abandonment and replenishment programs. The success strengthened the partnership, leading Peter Thomas Roth to also move their SMS program to Listrak to unify their cross-channel marketing strategy.

Peter Thomas Roth Clinical Skincare