Case Study: i9 Sports boosts satisfaction, renewals, and revenue with Listen360

i9 Sports - Customer Case Study

i9 Sports, a youth sports franchise with 750+ locations, needed a better way to understand customer satisfaction during the season. Before working with Listen360, the company relied on cumbersome outside surveys that mixed market research with satisfaction questions, produced only okay response rates, and arrived too late to fix problems while families were still active members.

i9 Sports implemented Listen360’s customer feedback management solution to collect real-time mid-season feedback, categorize responses, and analyze comments with Voice of the Customer text analytics. With Listen360, the company improved renewals by 8%, increased revenue by 14% to 28%, and responded to detractors 70% to 75% faster than before, while also using insights to improve coach training and reallocate resources by sport.

i9 Sports

Chris Dietrich

Program Director