Case Study: Financial Basics Foundation boosts student financial literacy with Liquid Interactive's ESSI Money

Financial Basics Foundation boosts gameplay 127% with Liquid Interactive

Financial Basics Foundation, a charity providing financial literacy resources, faced the challenge of updating their outdated but successful educational game, ESSI Money. They partnered with vendor Liquid Interactive to redesign the web-based simulation for a new generation of students, aiming to improve engagement and learning outcomes while meeting modern technology and accessibility requirements.

Liquid Interactive redesigned ESSI Money as a complex, mobile-responsive digital simulation that incorporates sophisticated interaction and learning design. The solution was an instant success, resulting in a 127% increase in gameplay from 2016 to 2017, with 82% of started games being completed. The game received widespread critical acclaim, winning multiple awards for its design and effectiveness.

Financial Basics Foundation