Case Study: Serena Jewellery enhances bespoke jewellery branding with Lionsorbet’s Shopify website design

Serena Jewellery launches a bespoke Shopify site with Lionsorbet in anticipation of future eCommerce needs

Serena Jewellery, a bespoke jewellery specialist based in Cambridge, required a contemporary website design to represent their brand alongside their new store opening. They partnered with the Shopify agency Lionsorbet to create a new online presence that could also anticipate future eCommerce needs, even though direct purchasing was not initially required.

Lionsorbet designed and delivered the website on the Shopify platform, adapting the product setup to trigger customer enquiries instead of purchases to match the bespoke business model. The solution included custom features such as bespoke jewellery sketches and a video to illustrate the design process, alongside diamond education guides. This provided Serena Jewellery with a modern, responsive website foundation for future growth.

Serena Jewellery