Case Study: Busy Little Izzy (Eryka Spera’s blog) achieves targeted brand partnerships and audience growth with Linqia

Busy Little Izzy - Customer Case Study

Busy Little Izzy (Eryka Spera) is a parenting and lifestyle blogger who grew her audience by sharing product recommendations and daily photography of her daughter Izzy. Her challenge was finding brand partnerships that fit her niche and audience while keeping content authentic and relevant — a need she addressed by joining the Linqia platform, which connects creators with influencer campaigns.

Linqia matched Busy Little Izzy with campaigns aligned to her niche and even provides feedback when a program isn’t a fit, helping Eryka accept more relevant opportunities. Using Linqia, she has completed 18+ programs, produced 50+ content pieces, and driven more than 4,000 followers, demonstrating clear growth in partnerships and audience impact.

Busy Little Izzy

Eryka Spera

Creator