Case Study: Worldwide Cyclery achieves 114% revenue growth with Linnworks

How Worldwide Cyclery achieved 114% revenue growth in 2 years

Worldwide Cyclery, a mountain bike retailer founded by Jeff Cayley, grew from a small omnichannel business into a three-store, three-warehouse operation. As it expanded, its hybrid fulfillment process became difficult to manage, with barcodes printed manually, product locations stored in notes fields, and a slow, archaic workflow that couldn’t scale. Linnworks was not the product used in the case study; the solution providers actually featured were SkuVault Core and ChannelAdvisor.

To solve these challenges, Worldwide Cyclery implemented SkuVault Core for inventory and warehouse management alongside ChannelAdvisor for channel and marketplace management. The new tech stack streamlined integrations, improved fulfillment efficiency, and cut mis-shipments between warehouses to 0.14%. With this setup in place, Worldwide Cyclery achieved 114% revenue growth in two years and gained more time to focus on marketing, customer acquisition, and continued expansion.

Worldwide Cyclery

Jeff Cayley

Founder and CEO